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VKA® Appoints PT. Aroma Indonesia Internasional As Official Distributor For The Indonesia Market
SINGAPORE – May 20, 2025 – VKA®, Southeast Asia's pioneering and homegrown flavour house, today announced the appointment of PT. Aroma Indonesia Internasional as its official distributor for Indonesia....
Creating Authentic Southeast Asian Plant-Based Alternatives That Win Consumer Approval
Plant-based protein adoption is accelerating across Southeast Asia, with the market projected to reach $1.7 billion by 2025—a 25% growth from 2020 levels. Unlike Western markets,...
Navigating Southeast Asia’s Sugar Reduction Regulations
Sugar taxes and front-of-pack nutrition labeling are rapidly reshaping Southeast Asia's F&B landscape. Malaysia's sugar tax on beverages exceeding 5g/100ml, Thailand's graded sugar...
Generational Flavor Preferences: How to Create Products That Appeal Across Southeast Asia’s Age Spectrum
Southeast Asia's consumer market spans multiple generations with distinct flavor preferences and purchasing behaviors. For R&D professionals, creating products that resonate with...
